Monday, 12 July 2010

Scouting For Girls Music Video: Production (Digital Technology)

I filmed the scenes for the music video on Tuesday 6th July, all of which took one full day to complete (or around about four hours in total). I tried to film the scene in chronological order so that once it came to uploading the scenes to the computer it would be easier to see the order in which the video should follow. By completing the filming in one day it left me ample time to edit the video, successfully lip synch the singing to the real music and use Adobe Premier Pro for the editing later on.

As mentioned earlier I am already familiar with the software (cameras, editing suites and social networking sites including Facebook and Youtube), having used them before in my Film Studies class so I already had some knowledge on how everything worked. However this time because we filmed all the scenes in one day I was able to spend more time on the editing and uploading of this music video so I was able to fully explore the range of features that the technology had to offer for example using video transitions including paintbrush and fold in and effects such as blend, replicate and four colour gradient.

As mention earlier social networking sites such as Facebook, Youtube and Blogger are important pieces of software that are used frequently during both AS and A2 Media Studies. By uploading our video to Facebook and Youtube we were able to get an unbiased opinion of the quality of our music video and by using blogger I was able to keep a detailed track of what is going on at any one time during the video making process.

Here is an example of the number of hits we have received on Youtube since we uploaded our video only three hours ago;




By completing this second music video I believe that my skills on Adobe Premier Pro have vastly improved. I have learnt to have more control over the clips that I use (e.g. by lengthening or shortening them as and when) whilst also being able to avoiding any unnecessary lip synching errors by using the same clips twice as an overlay. An example of this is 1.43 of the video on Youtube.

I also believe that I have further advanced my control over the effects of the editing suite including adding video transitions and more advanced effects including replicate, blend and four colour gradient. This I believe will be of great help over the next number of projects what I complete over the coming A2 year and will provide me with a number of new skills that I will able to utilise within my own music video project.

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